We are SW&CO, a brand, design and digital creative agency based in Glasgow. We build brands with people for people.

Building brands

We develop ideas to build brands for today and beyond.

With people

As creative partners, we collectively explore your purpose and recognise the way forward.

For people

We believe that brands should communicate meaningfully with their audience to inspire and initiate change.

we do

Brand Strategy
Naming & Tone of Voice
Brand Identity
Logo Design
Graphic Design
Web Design & Development
Art Direction
Editorial Design
Book Design
Film & Production
Environmental Design
Signage & Wayfinding
Advertising & Campaigns
Digital Marketing
Workshops & Training


Founded by Scott Watson & Shona Watson. We are a small team, working directly with clients and a network of collaborators to build brands together.

Who we work with

The University of Glasgow
Question Session
Emtec Group
New College Lanarkshire
The Tog Tailor
Gardners Print
Bulletdodge Records
The Walkers Club
Audio Mogul
Edinburgh Chamber of Commerce
Kix Soccer Centers
Susanne Christyne Bridal
39 St Vincent Place
EPM Music
Indiaura Holistic
Watts Where
Garry Herbert MBE
Become One Music